Dayli’s brand name and clear formula are expected to improve patient compliance. While we understand that most oral care products will not stain teeth, common sense suggests that it’s best to avoid consuming products containing dyes if we desire to maintain a “Hollywood Smile” for a longer period of time. For whitening patients who have invested $300-$800 for an in-office whitening procedures it makes even more sense. We believe Dayli’s clear, dye-free formula is the best possible product fit for cosmetically driven patients.